Have Your Audience Sit Up, Take Notice, and Learn at Your Next Presentation

Some presentations are designed to simply motivate your audience. Some are designed to educate them. It’s this second batch that is tricky to do. It’s probably not that your presentations are lacking in educational material, but rather it’s the way that you are delivering it that really matters. You need to find a way to deliver the information in the way that adults learn…

So here’s the answer to this question right off the bat: research shows that adults learn best when information is presented interactively, using role-playing, and peer-to-peer dialog. The lectures that most presenters use are really only good for passing information along to an audience.

The last thing in the world that you want is for your next presentation to remind your audience of a high school or college class. Having you stand at the front of the room and drone on with no chance for interaction is not what today’s audiences are looking for.

The secret to making your presentation “stick” with your audience is to realize that the more active your adult audience is during your presentation, the more they will learn because they will be tapping into the knowledge and experience of their peers.

At different times during your presentation your role as the presenter should really be to be a “guide on a side” who facilitates discussions among audience members and offering feedback as needed.

We’ve all heard about left-brain / right-brain stuff. Our left-brain is set up for the way most presentations are delivered – logical, analytical, and subjective. It’s our right-brain, our visual & creative side, that is not being fed during most presentations.

Much of what it takes to make sure that a presentation appeals to how your adult audience learns has to do with how the presentation event is set up. Here are some key suggestions on how you can make your next presentation a powerful adult learning experience:

  • Use Round Tables: having your audience sit at round (or half round) tables that seat 8 or 10 people helps your audience to interact easily.
  • Schedule Break Time: make sure that your audience has time both before and after your presentation to meet and discuss what they are going to learn and what they have learned.  
  • Use Comfortable Seats: Rarely do we have control over this, but if possible the more comfortable the seats are, the more learning will happen.
  • Lose The Lectern: This can be done as simply as making sure that you have a wireless microphone so that you are not tied to one spot and can move around and interact with your audience.
  • Handouts & Downloads Are Good: You audience is hungry for information that they can take back to the office. Giving them something that they can touch and hold is one way to do this.
  • More Brian Food: This is my favorite. Most food that is served during a presentation can be sugar or carb-heavy. If possible, provide healthful food options.

At the end of the day, you go to a lot of effort to get ready to deliver a presentation. You want your audience to be impacted by your words and you want them to be able to absorb and learn from the information that you are presenting. If you follow these tips, your audience will have a better chance of learning and retaining what you have to say.

What Makes a Good MLM Presentation? – Part 3 of 3

This is Part 3 of a 3-part article which I’ll discuss what makes a good MLM presentation:

Part #1 – Your state of mind

Part #2 – The problem and solution approach

Part #3 – What is your offer to your prospects?

Let’s get started…

What is your offer to your prospects so that they would want to join your MLM business?

The products?

The compensation plan?

The company?

The training?

Let’s take a look at each of the above one by one.

Would you just join a MLM business just because the product is great? Possibly. In that case, all you need to do is find a business with a great product and your business will be unstoppable in no time! But I’m sure you know that’s not the case.

How about the compensation plan or what is commonly known as ‘comp plan’? I’ve seen people who want to ‘fight’ comp plan with me, saying that who has the better comp plan will win and the loser should join him. How ridiculous? In fact, the same argument above would apply. If your offer is just that your company has the best comp plan in the world, think again.

What about the company then? Sometimes, I come across people saying wonderful things about the company they are with. That’s a good thing. However, again, all you need to do is look for the best company to join and then you’ll immediately have a booming business. Period.

Last but not least, what about the training provided then? I guess this is quite a good one. Personally, I would join a good MLM business if they provide solid training. But then, I don’t think most people would look for that and then join a MLM business.

If all of the above does not come close to a good offer so that your prospects would want to join you in your MLM business, what should you offer?

Here’s my offer that I use personally that had proved to be successful most of the time:

I offer to help them succeed, through leading and guiding them, offering them support and assistance. And I walk the talk though I’m not perfect and had made some terrible blunders in my journey.

What I’m saying here is that you actually offer to help them and keep your promise.

If you’re in this business for awhile, you might have come across people who promised you a rosy picture and when you joined them and need assistance, they are always busy or nowhere to be found.

There is a saying that goes, “Treat prospects as people and not people as prospects.”

Yes, we want prospects and downline and as many of them as possible. But on the other hand, we want to be sincere people and treat others with respect and offer to help them shorten the learning curve as they start out in their business.

Why is it so important to offer your prospects good support and assistance?

Just imagine that your prospect is considering to join your MLM company and there are currently two other distributors from your company prospecting him or her. Who do you think he or she will join? The one who offers to help or the one who just tell them to join because the products are great, the comp plan is good and the company is wonderful?

With your offer of assistance to your prospects, you will stand a much higher chance of making a compelling close.

The above concludes Part 3 of what makes a good MLM presentation.

How to Stay in the Present Moment

Many people live in the future. Why? Most people have a future that doesn’t mirror their present so they’d rather be in the future. This isn’t necessarily a bad thing because Law of Attraction states, “…that which you give your attention to will manifest in your life.” However, staying in the future means your present is passing you by.

Staying present is easy. All it takes is for you to stop, look, and listen. Stop and look at the environment that surrounds you. Where are you at? What are you doing? Be present even when you’re washing the dishes. Listen to the sound of the water whooshing down the drain. Washing the dishes can be quite meditative if you let it.

Tips to stay present

1. Stop and pause. Take a couple of deep breaths and notice everything around you from the trees to other people to cars. This will keep you grounded in the present.

2. Stay out of the future by focusing on today which is all you have. No one knows for sure if tomorrow will ever come. You may as well enjoy today because tomorrow may not show up.

3. Be grateful for today. If today you can walk, run, and speak without assistance from medical devices, be grateful for that. Many people would give anything to breathe on their own without the assistance of an oxygen machine.

4. Go for a walk and notice everything in nature. Feel the sun on your skin, notice the howling of the wind, and listen to the birds chirp. This is great way to become grounded and centered.

Being present is all you have. Remember the saying, “…live for today because tomorrow may never come.” This could happen. If you’re caught up in the future you’ll miss out on opportunities today that could help you tomorrow.

Today, many people are stressing about their jobs and finances. In fact, most marriages break up over finances. If you step back and assess the situation, perhaps it’s not that bad. Maybe it’s a good lesson for you to go through a “cleansing” of some sort. This could mean staying at home and cooking with the family versus going out to eat all of the time. Perhaps the family that begins to cook together will grow closer. Cutting back can actually bring you closer together if you let it.

Don’t take today for granted because tomorrow may never come. Enjoy the music of life and focus on the positive and what’s working in your life such as your great health. Without your health, you couldn’t do what you wanted to do such as travel, run, or whatever it is that you desire to do. Be present, be grateful, and just be!